ukiset双语阅读：欧美明星想来中国，这5条原则一定要有!

　　Ukiset小编给考生们带来ukiset双语阅读：欧美明星想来中国，这5条原则一定要有!很多同学不知道ukiset考什么?不管ukiset考试科目是什么都会用到ukiset词汇，练习ukiset双语阅读，就可以掌握好了ukiset考试词汇，你就离ukiset高分更近了一步。ukiset词汇不仅可以提高你的ukiset考试成绩，所以阅读ukiset双语阅读是提高你的ukiset词汇最好的方法，对你的出国留学的申请和留学生活都会有很大的帮助。如果你有ukiset考试报名，ukiset考试费用，ukiset考试地点等ukiset考试相关的问题，请关注课窝英国私立学校入学考试网，或者直接访问课窝英国私立学校入学考试网在线咨询。

　　In recent years, foreign luxury brands in China have heavily relied on celebrities to enhance brand recognition and gain customer loyalty. Though it can bring about repercussions when brands work with someone who does not fit their image, partnering with celebrities can at least bring a substantial amount of traffic and attention on social media. Marketers can then leverage this attention to promote products and tell brand stories.

　　近年来，中国市场上的国外奢侈品牌特别依赖名人来提高品牌认知度，获得顾客忠诚度。虽然与不符合品牌形象的某位名人合作可能会带来不好的反响，但与名人合作至少可以带来大量的流量，并在社交网络上引起关注。之后营销人员就可以利用这种关注度来推广产品，讲述品牌故事。

　　Making celebrities the public face of brands, nonetheless, has become an increasingly difficult task nowadays, which requires marketers to understand the political, cultural and social reality of China and vet potential brand ambassadors.

　　然而，如今请名人为品牌代言已成为一项越来越困难的任务，这需要营销人员理解中国的政治、文化和社会现实来审查潜在的品牌形象大使。

　　In recent months, the Chinese government has rolled out a series of measures to regulate celebrity and entertainment circles. The following are several issues that the Chinese government and online citizens show zero tolerance for:

　　近几个月来，中国政府出台了一系列约束名人和娱乐圈的举措。以下是中国政府和网民们零容忍的几个问题。

　　1. Drugs

　　毒品

　　Drugs are totally forbidden in China . This includes marijuana , which has been legalized in many nations around the world. In 2015, the Chinese government passed a regulation that stipulates that celebrities who are involved in drug-related scandals cannot appear in TV shows, advertisements, films, etc. and brands that work with them have to drop their contracts.

　　在中国，毒品是绝对禁止的，包括大麻，虽然大麻在世界上的许多国家都是合法的。2015年，中国政府通过了一项法令，规定身陷有关毒品丑闻的名人不能出现在电视节目、广告和电影中，且与他们合作的品牌必须解除与他们之间的合同。

　　2. Political Stance

　　政治立场

　　It is equally important to check the political stance of celebrities before hiring them. In China , the public cannot promote Taiwanese and Tibetan independence. It is also unacceptable to criticize the country’s political system and leaders or publicly show affinity for Japan.

　　在聘请名人之前，确认他们的政治立场也同样重要。在中国，公众不能宣传台独和藏独。此外，批评中国的政治体系和领导人或公开亲日也是不被接受的。

　　3. Extramarital affairs

　　婚外情

　　The Chinese online community also has zero tolerance for celebrities’ extramarital affairs. Extramarital scandals cause substantially more uproar on the Chinese internet and the unfaithful party is often harshly criticized for his or her unethical behavior. In recent years, the Chinese populace has at times voluntarily boycotted celebrities who are involved in this type of scandal.

　　中国网民对名人的婚外情也是绝不容忍的。婚外情会在中国的互联网上引起更多骚动，而且人们往往会严厉指责不忠的一方不道德的行为。近年来，中国民众有时会自发抵制这种丑闻缠身的名人。

　　4. Charity Fraud

　　诈捐

　　For Chinese celebrities, it is a highly valuable practice for them to participate in philanthropic activities. The government and the public like to see them give their time or money for a cause. However, once the celebrity is involved in charity fraud, they will receive harsh rebuke from both the Chinese government and the public.

　　对中国名人而言，参与慈善活动是非常有用的经历。政府和公众乐于看到他们为慈善事业出钱出力。然而，一旦名人参与诈捐，他们将会遭受中国政府和公众的严厉斥责。

　　5. Unethical Business Practices

　　不道德的商业行为

　　Nowadays, many Chinese celebrities have their own businesses along with their careers as actors or singers. Therefore, luxury brands have to ensure that they are aware of the kind of businesses that their celebrity partners have been running. Otherwise, once the celebrity involves in unethical business practices, they may also get into trouble.

　　时下，许多中国名人除了自己作为演员或歌手的事业还会有自己的业务。因此，奢侈品牌必须确保了解他们的名人合作伙伴正在运营的业务。否则， 一旦名人有不道德的商业行为，品牌商可能也会遇到麻烦。

       ukiset小编为大家整理了重点词汇短语：

　　analyse

　　动词

　　1.分析(将事物分解成各部分以研究其性质或结构)

　　2.观察并解释(某事物)研究

　　3.心理分析英语解释

　　subject to psychoanalytic treatment

　　make a mathematical, chemical, or grammatical analysis of; break down into components or essential features

　　break down into components or essential features

　　consider in detail and subject to an analysis in order to discover essential features or meaning

　　相似短语

　　self-analyses [ self-analysis ]的复数形式

　　perform quantitative analyses 实施定量分析

　　factor analyse phr. 因子分析

　　coincidence analyser analyzer 重合分析仪

　　coincidence analyser 重合分析器

　　blood gas analyser 血液气体分析器

　　brush surface analyser 电刷表面分析器

　　carbon analyser 定碳仪

　　carbon dioxide analyser 二氧化碳分析器

　　capacitor analyser 电容器分析仪

　　相似单词

　　psychoanalyses [ psychoanalysis ]的复数形式;[ psychoanalyst ]的复数形式;[ psychoanalytic ]的复数形式;[ psychoanalytical ]的复数形式

　　microanalyses [ microanalysis ]的复数形式

　　analysette 光学沉淀扫描仪

　　analyse v. 1.分析(将事物分解成各部分以研究其性质或结构) 2.观察并解释(某事物)研究 3.心理分析

　　daseinsanalyse 【医】 存在分析

　　unanalysed adj. 未分析的,未解析的

　　electroanalyses [ electroanalysis ]的复数形式

　　hypnoanalyses [ hypnoanalysis ]的复数形式

　　narcoanalyses [ narcoanalysis ]的复数形式

　　microanalyser n. <主英> = microanalyzer

　　以上就是课窝英国私立学校入学考试网小编给你带来的ukiset双语阅读,希望你能够认真的阅读，积累ukiset考试词汇，一定会对你的ukiset考试会有很大的帮助。